Call to Action Lines That Work
Ever wondered why nobody reacted to your email? Perhaps you could trigger that call to action with something enticing and fresh. People are tired of the same old lines like ‘click here’. Try using some alternatives like ‘read the whole story’ or ‘learn more here’ or perhaps ‘download our complimentary report here’ ‘save on our special offer here’ and so on. Now that’s more likely to get them acting. Stir up the interest and watch the results.
Just asking for your customer or client to call you just doesn’t stir up enough reasons any more. Make the ‘call to action’ a real incentive for the recipient. There’s a lot more tips on my Ultimate Guide to Successful E-Marketing – just ask me.