The Australian Chamber of Commerce and Industry’s chief economist has been stood down over allegations he made offensive comments on social media, bringing the pitfalls of online communication once again into the… read more →
The number one issue with Facebook is that it is a social platform and not a sales billboard. If you master the art of being social, you will reap the… read more →
How many times have you attended a function only to find out you are now on someone’s mailing list? It happens all too often and usually has the reverse effect… read more →
Creating a website is just the first step in getting your business online. Just like building a house, it is your front door that should scream ‘welcome’ and be open… read more →
Your branding is your about you and your business. When branding your business either on website, advertising, newsletter or other marketing material, you’re the one that should be in total… read more →
WHAT RATE IS BEST FOR YOU AND BEST FOR THE CLIENT? WHAT ARE THE BENEFITS? When doing a quotation for a client, the bottom line should be the bottom line… read more →
Writing articles for your newsletter, blog or even on social media needs to be authentic and original material from you. Not copy and paste from someone else unless you have… read more →
As we start the New Year, it’s a great time to start thinking about how you’re going to do things differently in 2014 especially in relation to your online presence.… read more →
It’s the truth, Google really is pretty smart. Their search “spiders” crawl the internet each day in search of fresh content. The more fresh content you deliver, the better your chances… read more →
The hardest part of blogging is starting the commitment to commence. We all chase the new customer but it is much easier to nurture the existing customers and have them… read more →